“Advertising, Sales Promotion, and Public Relations.”

Watch the video “Advertising, Sales Promotion, and Public Relations.” Discuss the strengths and weaknesses of each form of communication. Explain why marketers would choose to use each form within a consumer products promotion. Illustrate your ideas with specific examples. In replies to peers, provide additional illustrative examples to support the ideas presented and explain how your examples apply.

https://www.youtube.com/playlist?list=PLg_v7K-G8megH77NldaD65didePpghOvd

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